This pin is a part of the series which celebrates the 85th anniversary of the release of "Snow White and the Seven Dwarfs". The pin was first released by Pink A la Mode or 'Palm'. Snow White and the Seven Dwarfs are also relevant for this pin.
The Evil Queen is disguised as the Old Hag. She seems to be executing her plans to kill Snow White with a poisoned apple.
The reverse of the pin is gold with speckles. Written on the reverse of the pin is “ ©Disney Made in China”. One post along with two nubs can be found on the back of this pin.